Mudrex is a global crypto investment platform backed by Y Combinator and top global investors, on a mission to make crypto investing safe, smart, and accessible for everyone. We’re now building the most powerful creator-led growth engine in Indian crypto — where YouTube, influencer marketing, and affiliate ecosystems converge to drive scale and trust.
If you understand the intersection of content, community, and performance — this is where you belong.
We’re looking for a Senior Growth Manager who can lead and scale Mudrex’s creator and partnership ecosystem — spanning content-led growth, influencer collaborations, and affiliate performance.
This role requires a rare mix of creativity, analytical depth, and relationship-building skill. You’ll be responsible for turning storytelling, partnerships, and data into measurable business growth.
You’ll work cross-functionally with marketing, product, and analytics teams to design scalable programs that drive acquisition, activation, and retention across multiple user funnels.
Key Responsibilities
Build an integrated growth roadmap that unites creator-led marketing, community partnerships, and content distribution.
Translate brand and business goals into measurable KPIs — user acquisition, retention, and ROAS.
Identify new growth opportunities across emerging channels, creator networks, and platform innovations.
Own end-to-end growth performance for creator-driven and partnership-led acquisition.
Analyze user funnel data to identify drop-offs and high-performing cohorts.
Optimize growth budgets for efficiency and long-term ROI.
Run experiments on new content formats, partnerships, and incentive models to uncover scalable levers.
Partner with marketing, brand, and creative teams to align content, communication, and growth outcomes.
Drive collaboration between analytics, design, and production stakeholders to ensure consistent, insight-led execution.
Build a culture of speed, experimentation, and accountability within the growth team.
Develop dashboards and frameworks to track growth performance across all channels.
Present insights and growth opportunities to leadership teams with clarity and actionability.
Use data to refine messaging, creator selection, and partnership efficiency.
Identify high-impact creators, affiliate partners, and communities that align with Mudrex’s audience and credibility.
Experiment with co-branded content, live events, and new media collaborations.
Build systems for long-term partner retention and community engagement.
3-5 years of experience in growth marketing, partnerships, or performance-led content strategy — ideally within crypto, fintech, or digital-first consumer brands.
Proven track record of designing and scaling growth systems that blend content + community + performance.
Strong analytical skills — confident in interpreting data and using it to drive ROI-focused decisions.
Experience working with creators, affiliate programs, or influencer-led campaigns.
Excellent communication, negotiation, and leadership abilities.
Deep understanding of digital user behavior, especially in trading, investing, or financial education.
Experience leading or collaborating with YouTube, influencer, or affiliate channels.
Knowledge of crypto trading, DeFi, or Web3 ecosystems.
Comfort with marketing analytics tools.
Lead one of the most strategic growth verticals in Indian crypto.
Work with creative and analytical peers who move fast and take ownership.
Be part of a global brand redefining how people invest in digital assets.
Build the future of content-driven investing at scale.